Conclusion

To conclude, these five presenters employ their personal techniques to their presenting because they have to consider who they are aiming at, what type of show they are on, and where the show is being aired; they also have to look at the demographic scale and study VALS so that they are aware of the audience background; and by adopting this form of research will assist them to present in the best suitable way. 

The Role of a Presenter

A presenter’s role is to provide the audience additional information on a subject matter; they are there in order for the audience to gain a full understanding to what the topic contains. A presenter is there to inform the audience the latest news; this may include showbiz, political news, sports and more. This is because it applies to all the audience and in case some are only watching for a specific topic. The presenter has to read it from the auto queue as it provides all the information the audience needs to be aware of. However in some cases, if this was a chat show, the news would only cover ideally celebrity news and more unimportant issues. Furthermore, this all depends on who the show's aiming at and what they are on in terms of the demographic scale, this is how the production team will figure out how the show will be a success.